Core - Design POV India

Welcome to The Core

Set in the heart of Design POV, it celebrates the transformative autonomy of perspectives. Created to offer architects and designers an 800 sq ft of blank canvas, The Core challenges architects and designers to bring their genius to life sans the constraints of convention. Unified by a single theme, each of the chosen few will push boundaries of art, functionality, and their own prejudices to create immersive spaces that explore the depth of their craft.

A Collaborative Effort

At The Core, architects and designers won’t be alone. Leading home and lifestyle brands will join them in their endeavour to create artistic, functional spaces. These brands are essential in bringing each vision to life, offering invaluable resources, and helping these designers realize their concepts and elevate their art. From bespoke materials to innovative technologies, brands will align with designers, inducing spaces with products that integrate form and function seamlessly.

Where Design Experiences Unprecedented Freedom

Conceived by Totality Solutions, The Core is rooted in 30 years of combined experience in architecture, design, marketing, and events. Through firsthand experience working with architects, designers, and brands, we’ve come to understand the limitations of traditional exhibitions. Often sales-focused and bound by convention, these events tend to constrain the broader possibilities of what design could be. They limit transformative conversations of collaboration to mere transactions.

The Core aims to dismantle these extremities and prioritize creativity over commerce.

This space allows artists to express their philosophies and show how they see design evolving. It’s where one lives, interacts, and connects with like minds.

More Than An Experience – It’s a Movement

The Core stands apart as an environment for dialogue, collaboration, and mutual inspiration. It’s where creators and consumers of design meet, exchange ideas, and rethink the possibilities of lived spaces. Commerce is a part of this journey, but it’s secondary to the bigger picture: the shared experience of witnessing pure design in action, pushing the boundaries of what’s possible.